MARKETING & COMMUNICATIONS
We follow a schedule of guest/donor communications for each event as follows (noting that in-person events require a longer lead up time for communications than virtual events):
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Invitation #1 and other event promotion (4-6 weeks before the event)
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Invitation #2 and follow-ups (2-3 weeks before the event)
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Invitation #3 if needed (1 week before event)
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Final event information email to registered guests (1 day before the event)
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Thank you and payment instructions (1 day after the event)
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Personal follow-up emails for payment (1 week after the event)
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Personal follow-up phone calls for payment (2 weeks after the event)
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Short mid-year update on program progress (6 months after the event)
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Formal impact story (12 months after the event)
Examples Assets folder - accessed via this folder,
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Powered by TFN logos - please feature this logo in your communications/on your event page
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Stock photos - more in our Facebook photo albums, and videos on our Youtube channel
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Communications examples for both in-person and online events. There is further useful copy on our website